Valuable content should be at the core of your marketing

As stated by the Content Marketing Institute

Content marketing is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and retain a defined audience to drive profitable customer action.

Ebb & Flow Agency content marketing

What's the Difference Between Inbound Marketing and Content Marketing?

Unlike Inbound Marketing, content marketing isn't aimed at a specific buyer persona; instead, it has a much broader audience.

Content marketing typically doesn't involve building, maintaining and optimising your website, organic SEO, ads, and brand building activities, all of which are associated with Inbound Marketing.

Marketing is impossible without great content

Ready to take your content marketing to the next level? Talk with us today.